Friday, 2 July 2021

HOLLY-BOLLY-TOLLY: FILM PROMOTION by Sanjukta Paul

 Film promotion:-



Film promotion generally includes press releases, advertising campaigns, merchandising, franchising, media and interviews with the key people involved with the making of the film, like actors and directors.

HOLLYWOOD:-

1. Godzilla VS King Kong


Poster of Godzilla VS King Kong
Picture Courtesy- Wikimedia common

Roblox, has hosted a movie-themed event in the popular virtual of the world where players could unlock exclusive rewards which attracted the emotion of the youth . Snickers also is promoting the movie which released a spot tying into the Kong vs. Godzilla fan voting.


Warner Bros. sponsored a TikTok challenge that involved a number of influencers on that platform .When it comes down to it, they even simply tried to convey their message is best summed up in a single GIF that, despite the lack of any other pitch, shows exactly what Warner Bros waits show the people.

BOLLYWOOD:-

1. Roohi


Poster of Roohi
Picture Courtesy- Google images


Janhvi Kapoor-starrer Roohi released in the theatres recently, and the actor has been busy promoting it. And while at it, she has been giving one memorable look after the other. Styled by Mohit Rai for all, the actor never shied away from experimenting .Has been seen sporting some bright, neon colour. Most recently the Dhadak actor went for a backless metallic silver top and hot pink flared pants, This attracted the fan towards the film and made the film more popular among people.

They even promoted their film in Indian idols,  Dance Diwaane and gained the love and affection of lots of people. The most interesting part was when they promoted there film in kunal chhabhriya channel in a form of a act that was of only 09:21 minutes. This even let the film gain larg number of viewer  by get more close to the audience. This gained attention of large people as we all know people are getting more into television. 

TOLLYWOOD:-

Amazon Obhijaan


Poster of Amazon Obhijaan
Picture Courtesy- Google images

SVF, eastern India’s largest movie production house, have released the biggest movie poster for a Bengali film as part of the marketing campaign to promote its mega movie production, ‘Amazon Obhijaan’, which is releasing on December 22, 2017, the most expensive Bengali film industry have ever produced, the story is taken from a bengali novel ‘Chander Pahar’, and earned the highest box office grosser till date. 


Poster of the film
Picture Courtesy- Google images

This promotion took ha huge attractions of audience, and had rich the heart of people not only in WestBengal but all over India. This movie made a huge promotion in the  history of tollywood movies by making the huge post which shocked many people,The day when the poster released many people gathered together to watch the poster.. 


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